USE CASE: PITCH CERTIFICATION

Certify reps on your pitch before a real account hears it

Practice every part of the pitch, scored against your standards. When the rubric clears, the rep is cleared.

Certification scorecardQ3 cohort · Liam M.
Total
340/ 400
Pass threshold: 320
Discovery questions92 / 100
Value framing88 / 100
Objection handling74 / 100
Closing technique86 / 100
How it works

What this looks like on Wellspoken

01

Define what good looks like

Set the bar for discovery, demo, objection handling, and close. Wellspoken scores against your standards, not its own defaults.

02

Reps practice until the bar clears

Echo runs reps through your scenarios. Each session shows exactly what to improve before the next attempt.

03

Managers sign off on a record, not a vibe

Every certification leaves an audit trail. No gut-feel approvals. No surprises on the first real call.

Outcomes

What you get back from running this

Faster certification

Reps clear the rubric in days. No waiting for senior peer bandwidth.

One bar, every cohort

Every rep certifies against the same standards, regardless of region or hiring class.

An audit trail you can defend

Every sign-off is traceable. Compliance, enablement, and sales leadership work from the same record.

Built for

This is how sales & gtm teams use Wellspoken

See the full story of how Wellspoken fits into sales & gtm teams — the platform underneath this use case, the dashboards, and the rollout playbook.

Wellspoken for sales & gtm teams

Build the certification you actually trust.

Book a demo. We'll walk through the rubric, the rep dashboard, and how to roll certification out across your team.